United Kingdom of Great Britain and Northern Ireland: Health Promotion

Country: United Kingdom of Great Britain and Northern Ireland
Organization: Liverpool School of Tropical Medicine
Registration deadline: 24 Feb 2017
Starting date: 27 Feb 2017
Ending date: 10 Mar 2017

http://www.lstmed.ac.uk/study/courses/health-promotion

3 good reasons to study

1. 1. Increasingly, public health activity in low-income and middle-income settings revolves around working in partnership with a wide range of individuals and organisations, and reorienting services so that they improve and promote good health.
   
2. This course will provide you with the knowledge and skills to take a leadership role in the development of partnerships, to improve pubic health.
3. Health promotion knowledge and skills are in short supply, and the learning from this course will enhance your career prospects.

This course explores the development of health promotion theory. It provides you with an in-depth perspective on the practical application of some of the more recent developments and health promotion skills in a low income country setting. There will be emphasis on developing a critical understanding of the risk factors and strategies for the prevention of non-communicable diseases.

Course Outline

• Introduction to health promotion and the historical development of the concept with reference to the Declaration of Primary Health Care at Alma-Ata, WHO targets for Health for All, the Ottawa Charter (1986) and key developments from subsequent global conferences
• The difference between health and health care and a review of the prerequisites for health as a resource for living
• The concept of healthy public policy based on the wider determinants of health
• The evolution of health promotion theory and practice from early behaviour change to some more modern developments such as social marketing and nudge theory
• The importance of independence and advocacy as a public health professional responsibility
• The paradox created by adopting a medical model of health to determine health promotion priorities and needs
• Prioritisation of need and tensions linked to resource allocation for prevention, particularly of non-communicable diseases
• Concepts of risk and risk communication in practice
• Review of case studies and the use of mass media campaigns
• High risk versus population approaches to health promotion
• Social marketing concepts, successes and challenges
• Exploration of specific national health promotion campaigns, with a review of the evidence base, successes and challenges
• Important issues in the monitoring and evaluation of health promotion

How to register:

Applications are all online - http://www.lstmed.ac.uk/study/courses/health-promotion - just press the apply button and follow the onscreen instructions.